Digital Strategy Workshops
We conduct strategy workshops to analyze problems and opportunities, while taking into consideration needs and expectations of your target audience.
How we can help
With our Digital Strategy Workshops, you lay the foundation for success, sidestepping heartache, wasted time, money, and energy. With a clear plan from the start, you can confidently move forward, secure in the knowledge that every step you take is purposeful and propels you closer to your desired outcomes. Experience the transformative power of our workshops and unlock your organization's true potential.
Leverage human-centered design and design thinking
Our workshop is grounded in the power of human-centered design and design thinking methodologies. By leveraging these cutting-edge approaches, you'll gain a deep understanding of your audience's needs and preferences, enabling you to create engaging and impactful digital experiences that resonate with your target audience. You'll learn how to foster trust, encouragement, and connection through a thoughtful and intuitive user experience.
To determine how your objectives will be best met, we conduct a deep dive into requirements for a website, along with consultative website planning revisions.
We focus on defining organizational strategy for marketing by evaluating your target audiences, determining their goals, and determining your unique selling proposition.
We evaluate the user experience of a system in order to optimize navigation and content structures within the framework of your target audience’s user journey.
For clients who have their own development team, as well as those who don't, these workshops provide a blueprint for the Drupal technical architecture and content strategy.
We offer an intensive examination of websites and all online resources for creating a roadmap to achieve compliance with ADA Section 508 and WCAG 2.1.
Featured Projects
The Council on Foundations’ new website includes greater visual engagement, brand alignment, and a flexible design system as a result of a Discovery Workshop.
Marin County Behavioral Health and Recovery Services Prevention and Outreach team engaged with Promet Source in a discovery workshop, followed by the design and development of a new website.
FAQ's
Every client has different needs and goals, so we’ve worked to expand our offerings:
- Assessment of requirements for a new product or site
- Engagement of disparate teams for the purpose of gaining consensus
- User experience evaluation and recommended solutions for an existing site
- Evaluation of buyer/user journeys within the context of an existing site
- Persona development and identification of user groups
- Migration planning to Drupal 10
- Cross training/consultation for developers who are new to a Drupal team
- Onboarding for content editors and contributors who are new to Drupal
- Drupal-focused content strategy creation for data structures and blocks
- Non-Drupal site design and development
- Evaluation and creation of taxonomies
- Engagement of DevOps teams for automating deployment
- Brand and messaging strategy
- Evaluation of brand properties across the web
- Creation of social media and digital advertising strategies
- Consultation for ADA 508 and WCAG compliance
Your facilitated workshops may take place from one to five days. It can be an intimate workgroup or a large conference. We accommodate on-site facilitation or remote groups with virtual workshops.
- Consultation. Your team and our technical and design experts consult and collaborate with each other for a deeper understanding of your needs and goals.
- Evaluation. We evaluate the key stakeholder needs that came up from the previous phase to uncover any potential challenges and expectations.
- Prioritization. Once the challenges and expectations are identified, we begin to define your target audience and arrange them according to the group’s priorities.
- Validation. At this stage, we conduct user interviews to validate the findings and assumptions made in the workshop.
- Competitive Research. We run a comparative and competitive research to identify industry trends and benchmarks.
- Synthesis. Lastly, we synthesize the results into actionable strategies to garner stakeholder support.
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